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Hearst-Argyle Falls for Sixth Day on Auto Advertising Concern (Bloomberg)
Nov. 21 (Bloomberg) -- Hearst-Argyle Television Inc. , the television-station owner that gets a quarter of its revenue from automobile advertising, fell for a sixth day on speculation sales may drop as carmakers face cash shortages.
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Childhood Obesity In The USA Would Be Reversed If Fast Food TV Advertising Were Banned, Says Study (Medical News Today)
A ban on fast food advertisements in the United States could reduce the number of overweight children by as much as 18 percent, according to a new study being published this month in the Journal of Law and Economics. The study also reports that eliminating the tax deductibility associated with television advertising would result in a reduction of childhood obesity, though in smaller numbers.
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TV companies attribute layoffs to advertising slump (London Free Press)
TORONTO -- Canada's two largest private television companies have announced layoffs to cope with a slump in advertising revenues, but one analyst questions just how challenged the companies' television divisions are.
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Online Advertising: A Glimmer of Light? (E-Commerce Times)
The rest of the economy may be tanking, but online advertising in the U.S. posted big year-over-year gains, according to the New York City-based Interactive Advertising Bureau and PricewaterhouseCoopers. Internet advertising revenue reached nearly $5.9 billion in the third quarter, an 11 percent increase compared to the same period the year before.
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Summer in Beijing Was Strong for Sports, but Weak for Ads (New York Times)
Despite strong television ratings for the Games in vital markets, the Summer Olympics failed to provide th expected surge in advertising in China.
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Linktone Terminates Exclusive Advertising Partnership With Tianjin Satellite Television (PR Newswire via Yahoo! Finance)
Linktone Ltd. , one of the leading providers of wireless interactive entertainment products and services to consumers in China, today announced that its affiliated entity, Shanghai Lang Yi Advertising Co., Ltd. , has terminated its exclusive advertising partnership with Tianjin Satellite Television and will cease to serve as TJSTV's advertising agent effective immediately.
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High Interest (The Hendersonville Times-News)
Toby Jones, owner of Toby's Mattress Super Store, 1404 Spartanburg Highway, Hendersonville, has been recognized for excellence in advertising. The 29th annual Telly Awards, honoring outstanding local, regional and cable television commercials and programs, has recognized Jones' cable advertising in the mattress store's television commercials. The...
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CTV planning layoffs and spending cuts to cope with fading advertising sales (Canadian Business)
TORONTO - CTV Inc. will lay off some employees, freeze hiring and cut spending to cope with "sharp decreases" in advertising as the television industry braces for a deep slump.
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Researchers: Ban on fast food TV advertising would reverse childhood obesity trends (EurekAlert!)
( Lehigh University ) A ban on fast-food advertisements in the United States could reduce the number of overweight children by as much as 18 percent, according to a new study co-authored by economists with the National Bureau of Economic Research. Funded by the National Institutes of Health, the study also reports that eliminating the tax deductibility associated with television advertising ...
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Baidu to develop new advertising system (China Economic Net)
Leading Chinese language Internet search provider Baidu.com will develop a new advertising system in response to a report it used fraudulent high-cost-per-click advertisements in its search results.
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